Most AI answers sound smart.
Few are built for your business.
A Prompt Is Not a System
The same tool gives very different results depending on how it's put to work. Here's the difference on a task most businesses know well.
What most people do
"Write a follow-up email to leads who went quiet."
- —A polished, generic email that could come from any company
- —Knows nothing about your offer, your prices, or why these leads stalled
- —Nobody checks whether it's accurate or on-brand
- —Nobody measures whether a single lead replied
What a system does
Reads each lead's history from your CRM, uses your real offer and objections, writes in your voice, and routes anything uncertain to a person.
- ✓Specific to each lead, built on your data and your rules
- ✓Tested on your real cases before it goes live
- ✓Checked for accuracy, with humans kept on the judgment calls
- ✓Reply rate measured — kept, changed, or killed on the numbers
Illustrative example. The audit runs this comparison on your own workflow and your own cases.
Build. Check. Measure.
Plenty of people can get an AI tool to produce something. The value is in the two steps most skip.
See the real artifacts →Build
Built into how you actually work
Your data, your rules, your tools — connected to the systems you already use. Not a prompt you paste and hope. I write the code myself; there is no hand-off to a junior team.
Five systems shipped as sole developer, from legal intake to tax-litigation assessment.
Check
Checked before you rely on it
Every build includes a review by an independent AI model and testing against your real cases before you see it. You get the review record, including what it found and what I changed.
Hundreds of documented review rounds across legal, product, and trading work.
Measure
Measured after it launches
Every build launches with what success means — and what would make us stop — written down. If you keep me on to measure it, each month you get a plain readout: keep it, change it, or kill it.
I run my own businesses on a graded experiment ledger, failures included.
Start Small. Prices Up Front.
I recommend starting with the audit. If building makes sense, you'll know exactly what it costs before anything starts — no open-ended hourly drift.
Prompt vs. System Audit
$2,500 fixed
One workflow you've already tried in ChatGPT or Claude. I build the engineered version, run both on 10–20 of your real cases, and tell you in writing whether it's worth building.
Credited in full toward a build signed within 60 days of the readout.
See the auditFixed-Scope Build
From $7,500 most projects
One workflow taken to production — web, mobile, or behind the scenes — shipped with a review record, a run-cost memo, and 30 days of fixes.
Priced in writing before any work starts.
Discuss a buildMeasured Operation
$1,500 per month, per workflow
A monthly readout against the rules we set at launch, sampled quality checks, a cost and model-drift report, and a keep / change / kill call.
Three-month minimum, then month to month.
Ask about itAdvisory
$200 per hour
A second opinion on an AI proposal, a vendor, or a plan someone else wrote. Prepaid, two-hour minimum.
Advice only — I never build by the hour.
Book advisory timeShipped, Not Prototyped
Systems I designed and built myself — what each one does, and how it works.
PreIntake.ai
AI-powered legal intake screening with 11 specialized practice areas and intelligent case routing.
Dakessian Power Meter
AI-driven tax litigation assessment tool with multi-factor scoring and conversational UI.
Team Build Pro
AI-powered SaaS platform for direct-sales teams. Flutter apps on iOS and Android, Firebase backend, Claude AI integration.
Bridges Early Learning
Brand and marketing site for a licensed home-based childcare business. Lead capture, online enrollment, and server-side PDF generation.
Business First, Then the Technology
You're trusting a specific person with your business — here's what that trust is based on.
An Operator, Not Just a Technologist
I've founded and run companies since 1996 and led sales and business development at firms including VeriSign and Zeta Global. I start from your revenue, your margins, and your customers — the technology comes second.
I Build What I Recommend
Most consultants hand you a roadmap. I hand you working software — and I've shipped AI products of my own, so I know what breaks after launch.
I'll Tell You Not to Build It
The audit can end in "don't build this." I've shut down projects of my own when the numbers said to, and I'll give you the same answer if it's the right one.
One Person, Start to Finish
You work with me directly on every engagement — no sales lead who hands you off to a delivery team. One point of contact, one standard.